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Client Stories: Brandpoint

“We've been able to kick-start our strategy research using Lucy's Persona and Brand Insights tools. Lucy gives us useful audience data and initial insights to help guide our talented strategy team to dive deeper into our clients' audiences and competitors”

Andy Krall - Digital Marketing Manager, Brandpoint

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Topics: Client Stories

Client Stories: Active International

“With the explosion of artificial intelligence applications, it is often difficult to differentiate tools that will have an actual positive impact versus those with false promises. After evaluating potential options, we decided to partner with Equals 3, and put their system Lucy in the hands of our team. Working together we looked at the time our team spent in various databases and identified the perfect first use test for Lucy to prove her efficiency—and she did.”

 Catherine Boera - SVP Director of Communication Planning

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Topics: Client Stories

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