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Equals 3

Recent Posts

Equals 3’s AI Marketing Platform Lucy is Getting Smarter

Minne Inno speaks with our Co-Founder and Managing Partner Scott Litman about Equals 3's businesses growth and Lucy's newest capability of video search.

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Topics: News

AI is set to revolutionise content marketing, here’s why

"Like it or hate it, AI will most likely be revolutionising content marketing. We are standing right at the beginning of this revolution! So the question is — will you adapt and flourish? Or deny and perish? There are two types of content marketers in the world. Which are you?"

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Topics: News

Learning to Market More 'Intelligently' with AI

The Winter issue from Pragmatic Institute is dedicated to  tips, tools and insights to harness the power of data and machines for your business. This includes sharing three areas in marketing that AI seem to be gaining the most traction.

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Topics: News, Thought Leadership

How AI is Completely Transforming Knowledge Management for Businesses

Large companies have data, lots and lots of data. In particular, they have tens of thousands or more files that are PowerPoints, PDFs, Word Documents, Keynote and HTML that sit on internal systems. Those that are not actively in use are likely never to be opened again. The more people, the more offices, the more geographies, the more challenging the problem becomes. 

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Topics: News, Thought Leadership

Fast Companies

Twin Cities Business Magazine shares why "Scott Litman and Dan Mallin are the sages of the local tech startup world."

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Topics: News, Thought Leadership

Equals 3 Announces Partnership with MRI to Simplify Data and AI Onboarding for Marketers

Combination of MRI’s Data and Lucy’s Automated Workflows Reduces Hours of Work into Minutes

MINNEAPOLIS, MN –December 6, 2018 - Equals 3, a marketing-technology solutions provider leveraging the power of AI, today announced a formal partnership with GfK MRI, the leading producer of media and consumer research in the United States.

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Topics: Press Release

THE TCB 100: PEOPLE TO KNOW IN 2019

"Every year at this time, TCB’s editors and correspondents sit around a big table, order in lunch, and ponder who will have the biggest impact on the region’s economy and corporate community in the coming year. "

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Topics: News

Equals 3 Launches Lucy Pro, to Help Marketers with Dark Data

"With a three-tier offering, marketers have an opportunity to demonstrate value quickly at a much lower cost. Starting at $49,500, all three versions of Lucy have included data sources on website traffic, social media, consumer trends, brand sentiment, and marketing insight. Lucy Pro adds the benefit of internal document uploads, which allows organizations to sort through piles of their own unique documents more efficiently. "

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Topics: News

Leaders in tech, trends and strategy shared insights into today’s digital consumer

"CEW hosted its second annual Connected Consumer Conference – an immersive event created to explore the high-tech trends influencing today’s beauty consumer. The half-day informational program focused on the influence of today’s booming digital industry on the behaviors and habits of the beauty consumer and how to stay competitive and differentiate your brand in the current marketing climate."

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Topics: News

The 3 Ways That Artificial Intelligence Will Change Content Marketing

"In many ways, artificial intelligence (AI) is already influencing digital marketing in general, and content marketing in particular. But the truth is, there is so much more to come – so many more changes and improvements that AI will surely bring to content marketing."

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Topics: News