"CEW hosted its second annual Connected Consumer Conference – an immersive event created to explore the high-tech trends influencing today’s beauty consumer. The half-day informational program focused on the influence of today’s booming digital industry on the behaviors and habits of the beauty consumer and how to stay competitive and differentiate your brand in the current marketing climate."
"Artificial intelligence is ranked as one of the most influential marketing terms for the last 2 years.* Is this huge spike in interest justified? Will AI offer a remarkably different path of progress in marketing, or is it in reality simply the application of faster processing to answer the same questions quicker and better?"